Fujitsu Computing.
Showcasing the value of design.

Fujitsu is the world's fourth-largest IT services provider and leading manufacturer of personal computing, enterprise computing, server and storage products.

But in a very competitive industry where customers struggle to tell the difference between manufacturers, how could we use Design to make the difference visible?

We helped Fujitsu communicate the design story that unifies their computing products: the powerful inside symbolised by the red wedge device.